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Download: $10.00 This video is in WMV format. "The pitch is the hardest thing . . . ." -- Fran Carpentier, Parade.com. A stellar panel of editors from top magazines talk about the sales pitch. They provide the inside scoop on what it takes to land assignments from their magazines, with tip-packed presentations on their market needs, pay rates, and pitch preferences. Fran Carpentier, Parade.com; Jay Dixit -- Senior Editor, Psychology Today; Mary Hickey -- Articles Editor, Parents; Julia Kagan -- Health Director, Ladies Home Journal; Nanette Varian -- Features Editor, More; Anne Hosansky, ASJA -- Moderator.
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Download: $10.00 Bill Dyszel provides a good introduction to using Online Videos for Platform building at the January 12, 2008 ASJA meeting in New York City. The downloadable file is a zip file that contains two parts. Part 1 stops when Bill changes a web camera setting. Part 2 is better resolution. Part 1 much shorter than Part 2. Both files in ASF format. Note to Mac users: For viewing the downloaded ASF files, best bet is VLC at: www.videolan.org/vlc. For WMV files, Windows Media player or VLC.
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Download: $10.00 Description: MP4 video. 281 megs. Note: audio low; use headphones or amplified speakers. Can blogging assist, enhance and/or affect your career and livelihood? Topics: care and feeding of a successful blog; the journey from blog to book starts with a single post; Zen and the art of self-promotion and platform building. Moderator: ASJA member Norman Schreiber. Panelists: Literary Agent Kate McKean, a literary agent at the Howard Morhaim Literary Agency. Blogger Zach Brooks, a successful blogger who does Midtown Lunch. His loyal readers follow his quest for lunch in the food wasteland of Midtown Manhattan. Digital PR strategist Mark Rose. Rose is Digital Communications Strategist for Influence Consulting, a New York-based PR firm. Mark's speciality is 'optimized PR' - using social media such as blogs, Twitter, Facebook, LinkedIn, etc. to promote a product, service, individual, or idea.
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Download: $10.00 MP4 video. Topics: non-profit, future demand, using social networks & niche writing. Moderator: Christine Heinrichs, award-winning journalist, focusing on sustainable agriculture. Environmental Journalism Fellow, National Tropical Botanical Garden in 2007. Speakers: Rene Ebersole, features editor at Audubon magazine; author, Gorilla Mountain: The Story of Wildlife Biologist Amy Vedder. Judy Martin, Emmy-award winning radio, television and print journalist. Founder of WorkLifeNation.com, appearing on NPR's Morning Edition and All Things Considered. Nick Penniman, executive director, Huffington Post Investigative Fund. Director of the American News Project. Brian Reich, director, Community and Partnerships, iFOCOS, media think tank. Managing Editor, WeMedia.com; editor, www.ThinkingAboutMedia.com. Principal, EchoDitto.com. Leonard Witt, Chair, Communication at Kennesaw State University. Founded Center for Sustainable Journalism, researching financially sustainable, high quality and ethically sound journalism.
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Download: $10.00 WMV video format. 1.8 gigs. Panel Discussion, City University of New York, sponsored by ASJA. Moderator: Lisa Armstrong, an award-winning freelancer whose credits include The Washington Post, National Geographic, Parade, In Style, USA Weekend, Essence, Working Mother and Ms, teaches journalism at New York University. Speakers: Jimmie Briggs, a former Life magazine staffer, has written for Fortune, The New York Times Magazine, The Washington Post, Outside and Essence. Author of "Innocents Lost: When Child Soldiers go to War." Tim Harper, writing coach at CUNY Graduate School of Journalism and editor of "The ASJA Guide to Freelance Writing." His magazine credits include Reader's Digest, Forbes, Atlantic Montly, Forbes and others. Caitlin Kelly, winner of a Canadian National Magazine Award and former reporter for the New York Daily News. Author of "Blown Away: American Women and Guns." She's written for The New York Time, Wall Street Journal, Washington Post, Glamour, More, New York and other publications.
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Download: $10.00 This video is in WMV format. About 1.3 gigs.
Magazines are cutting back on articles formerly written by freelancers; budget cuts necessitate staffers writing what we have always written in the past. Others are using up inventory that keeps growing from the cut in edit pages. Scores of magazines have shut down or consolidated their print and web editions.
In today's competitive climate, knowledge is power -- and profit. Four editors from major national publications, including Self and Inc -- will reveal which sections of their magazines are most open to freelancers, what they're looking for, and how to target your pitch to stand out from the pack.
Moderator Margie Goldsmith is the winner of the 2008 ASJA First-person essay award, and is working on her second book.
Panel Members:
Hannah Clark Steiman, Associate Editor, Inc.;
Paula Derrow, Articles Director, Self;
Ryan Bradley, Associate Editor, National; Geographic Adventure;
Daryl Chen, News Editor, Parade
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Download: $10.00 This video is in WMV format. About 1.6 gigs. Moderator: Bruce Fraser. Panel: Jeremy A. Abbate, director, Global Media Solutions, Scientific American Custom Media. Sarah Alger, senior editor, Time Inc. Custom Solutions. Karen J. Bannan, ASJA Board member and prolific contributor to custom publishers. Paul T. Libassi, deputy managing editor, Time Inc. Custom Solutions. Valerie P. Valente, senior VP, publishing director, Rodale Custom Publishing.
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Download: $10.00 This video is in WMV format. About 587 megs. Caitlin Kelly (ASJA board member), Duff McDonald, Clive Thompson. They share their tips on selling to major outlets like The New York Times, New York Times Magazine, Washington Post, Glamour, Portfolio and more.
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Download: $10.00 This file is audio only. MP3 format. A stellar panel of assigning editors from the most freelancer friendly sections of the New York Times discuss the stories they're seeking, what they look for in a query, and other tips on getting your byline in the newspaper of record. Phil Coffin, Westchester and Long Island section editor; David Corcoran, editor, Science Times; Trish Hall, editor, House & Home; Sandy Keenan, deputy sports editor; Caitin Kelly, Moderator and ASJA board member and frequent contributor to the New York Times.
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